Investigative Opportunities During the Winter Holiday Season

Ah, the holidays. A joyous time for many. Along with spending time with family and friends, the promise of a new year can bring a renewed sense of hope for the future.

The business world, however, does not stop for the holidays. In fact, many have an obligation to keep assignments moving forward despite the season.

"Everyone is stretched for time during this time of year,” says Ryan Robison, President & Founder. "It’s our responsibility to make the customer experience shockingly simple. We are the experts, we cannot be just good at completing assignments; our execution must be flawless. We have to think ahead of our customers. When they ask 'Can you?', we say 'It’s already done.'”

With experienced investigators in the field during this season, The Robison Group leverages three opportunities to obtain and compile facts.


Everyone knows someone who always waits until the last minute to finish, or even start, their holiday gift shopping. We hear a great deal about eCommerce and online shopping, but in-store holiday sales are expect to increase 2.8%, according to, a Washington, D.C.-based publisher of business forecasts.

A survey conducted by the National Retail Federation found people are planning to spread their holiday shopping across a variety of stores including department, discount, grocery and electronics. In addition, the NRF found "50% of those shopping online [say] they will pick up their purchases in-store." Consider too, it is estimated that $20 billion in products will be returned after the holidays, both in-store and online.

What does this mean for you and your business?

That your assignments can be completed during this holiday season. Using covert HD cameras allows our investigators to capture in-store activity not found at other times of the year. Advanced technology has always been the cornerstone of The Robison Group's work and success.


Anyone in the Midwest, Great Lakes and northern New England will remember snow storm Bruce that struck the weekend of Thanksgiving 2018. Between the cancelled flights, downed power lines and white-out road conditions, anywhere from six to 14 inches of snow impacted the area. At the time of this writing, another storm is expected to produce snow over much of the northern Plains, upper Midwest and the Great Lakes region.

Despite the unpredictability the month of December brings, it creates investigative opportunities. No one waits for the snow to melt from their driveway to leave their house, and walkways need to be kept clear per many city ordinances. Shovels and snow blowers help to get this job done, but also allow investigators the ability to capture activity that may not otherwise be captured.

It should be noted that just as important as it is to capture activity, identifying NO activity can still lead to the resolution of your assignment.

The Robison Group supports all investigative efforts with pre-surveillance research through our Desktop Research team, and post-surveillance through our Video Department to produce, format, deliver and securely store video per our customers requirements.


Winter weather isn't always a deterrent for outdoor activity. Cold weather and snow encourages weekend winter sports. In the United States, skiing and snowboarding are the most popular winter sports. Statista research found 472 ski resorts operated during the 2017/18 season, with the state of New York operating the highest number of those.

In 2016, it is estimated that 7.6 million people over the age of six participated in snowboarding, and 13.91 million participated in skiing. 

How can this information be translated into an investigative opportunity?

Consider the social media demographics published by Pew Research in January 2018:

  • 88% of users are between the ages of 18 and 29,

  • 78% between 30 and 49 years of age,

  • 64% between 50 and 64 years of age,

  • and 37% over 65 years of age.

By leveraging an experienced desktop research investigative team, activity may be found online. Social media creates a connection between investigative needs and the opportunity of the winter season. The Robison Group's Desktop Research team utilizes experience, knowledge and tech savvy to compile the most complete, current and detailed findings.


From Desktop to Field to SIU, the knowledge our investigators possess of the industry makes us proud. Leveraging investigative leaders means our customers receive results.

The holiday season is a busy time for you. Simplify your days by leveraging the experience and knowledge of an investigative solutions partner. Our goal is to exceed your expectations and reduce your costs and liability by providing vital documents to make the best-positioned claim decision.

Put our collective knowledge to the test for your next assignment.